We encourage a rotation diet that mixes and matches dry, wet, and raw food options. First, because animals like variety just as much as humans!

A rotation diet will create excitement during mealtime, especially for picky eaters. It also will help you stay involved in your pets’ nutrition plan, which ensures they will always benefit from the latest in healthy food trends. But most importantly, it will supply all the necessary nutrients for living a long and satisfying life. Let us explain.

First, it’s important to understand that pet foods are made as complete and balanced diets. That’s a good thing, right? Well, sort of. This means they contain all the vitamins and minerals as required by the Association of American Feed Control Officials.

However, each food ingredient has a unique nutritional profile. Components such as amino acids, vitamins, minerals, and fatty acids can be found in different quantities, depending on the type of food. If you only give your pet one single food source every day for their entire life, chances are you are missing out on some key nutrients and ingredients.